I’m thrilled to share my work as Art Director and Motion Graphics Designer for the kids TV series Green Squad, airing on TVO Kids and Youtube.
The show follows four environmentally savvy hosts who challenge kids to make eco-friendly lifestyle changes to help make their homes and communities greener and cleaner.
After leading the creative direction and motion graphics for Season 1- from concept through final delivery- I was invited back to continue the journey into Season 2. This season, I expanded the visual world of the show, evolving its graphic language while staying true to its playful and educational spirit. Every element was thoughtfully crafted to engage young audiences and make sustainability feel exciting and accessible.
Season 2 recap:
Original Opener:
Visual development:
During the visual development phase, I created several styleboards, logo concepts, and font options in collaboration with the Producer, Stephanie Blanshay. Our goal was to identify the most effective design elements that would capture the unique graphic style of the show.
The project was brought to life with an emphasis on creating fun and vibrant visuals. I meticulously crafted eye-catching graphics, incorporated bright backgrounds, and implemented playful transitions, all of which helped breathe life into the world of the show.
Season 1 recap:
Above is a compilation showing some highlights from the episodes' Green Beats. Each of the 13 episodes had 3x 45 second fully animated segments. Each spoke to a different ecological theme from reducing your carbon footprint, to finding ways of cutting down on single use plasitics.
It was inspiring to use my artistic skills to create visually engaging content that educates and raises awareness about important ecological issues in a way that resonates with young viewers. Seeing how the show positively impacted children's understanding and appreciation for the environment brought me joy, and I am proud to have contributed to fostering a sense of environmental consciousness among the next generation through my work on the show.
I am so proud to be part of the team at Apartment 11 who have all come together to make this show a reality.
